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Saturday, November 11, 2017

Every Good Airplane Story Has a Beginning, Middle and End

Boeing has reported its on an exploratory mission for a new aircraft called MoM, NMA or 797 to name a few tags for this mission. The story begins with its chief competitor Airbus, with its A-321. Then there was the subplot with a thing called a 757 suffering a production retirement without a replacement in sight because of other ambitious projects; the 787, then Max and finally the 777X programs. Airbus was allowed to run the range of opportunity within an important segment chewing away at the single aisle big end of this market.

Chapter two begins with a simple title called "The Gap." It is an abandon place where airplane framers feared to tread, but had to go if it were to become the hero of this story. This gap is wedged between the 737 or A-320 single aisle airplanes and the dual aisle 787 wide body aircraft. The mathematicians were asked what a MoM would look like?

They tallied the inches in width of the 787, then added the inches in width of the 737 and  divided its total by two to come up with a gap airplane width. The calculation was (216" + 132") / 2 = MoM or 174 inches, or for people liking feet in instead of inches its about 14.5 feet. The maker said we need an XWB MoM so it added another 5 inches to 14.5 and came up with a 15 foot wide cabin. The "bean counters stepped in with two aisles and seven across seating. The "knights" working late poke and prod its engineering way through big windows.

Studies where made with all its customers and more studies were conducted by its accountants and a summary report indicated a 797 "might" be a good idea. The maker then asked for more studies taking the story to the middle of it all. Its evil competitor was not impressed since they could do the same only 5" wider than the hero of this story even after it made its MoM 5" wider than 14.5 feet. 

The story becomes complicated in the middle chapters. The serf's of this kingdom demanded less costs and the maker had to build its NMA selling for about $70 million as it would replace its old type selling for $200 million at list prices. The costs would be huge when considering an all new manufacturing and product concepts coming forward. Questions arose, could orders from the serfs be enough to pay for the development and then make a profit for the King?

The bookmark is on chapter 10 at this time and all the questions do not have answers so another study was ordered by its "wise" King from its northern county from the Northwest kingdom. 

Out of nowhere comes news that the $200 million beast was not dead since the study and surveys suggested a launch customer for the 797 needs more time replacing its older fleet of beasts. A certain serf has about 40 aging beasts grazing the airspace and it would like those replaced by a like beast until the NMA is ready. Other serfs once again questioned this idea with a big What?, as they also place some beast orders?

This story is nowhere near an ending it only has moved to the part where it has established a villain, a MoM and some studies so far. 

The King (of the) County issues another proclamation, "a study must be conducted this time "we" really mean it, and hear Ye, hear ye, call in the bean counters!" 

The serfs of the world were gathering at a ball near Castle Dubai, awaiting to hear about the new study conducted by Prime Minister, Prince Everett. 

A proclamation was issued from Castle Dubai from Prince Everett, "Long live MoM".

Chapter eleven-eleventy starts with a rumble of jet engines and the serfs cry out, "what happened to Seventy-seven (million dollars)?" 

Some said, "we won't live long enough to see the MoM" and others just cried out, "NMA, NMA, NMA".

The King replied, "subtract two from eleven and add two sevens and you will have your 797, there is no seventy with your seven. 

At this point math becomes too hard for the serfs. 

The King chants, "one more study, one more study, one more study!" So all the polling data flooded in from all corners of the earth. 

The evil empire says, "the market is too small and we can still do better", after offering no further explanation. 

The King was distraught but unfazed by the evil empire's slighted quip. 

He proclaims, "we have studies but I won't tell you what they say!"

The serfs become doubly anxious over having no NMA and feel orphaned from a non-existent MoM. They start wearing black Tee Shirts with a printed slogan, "Long Live The 797".


Not Mom
Image result for Dragon Airplane

Photo credit from The Telegraph

Chapter 15 starts the beginning of the end part of this story long after the Castle Dubai Ball had ended. Skipping to the last chapter, it starts with MoM going to the Farnborough England Ball and it slays the dragon. The maker proclaims, "The end will come after the last study is completed."

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