My Blog List

Tuesday, June 16, 2020

Corporate Chairman Summary Board Notes, Winging It


Pocket version: Andrew Boydston

Chairman Boydston:

I said Alfred E Newman take the lead, and here we are at the next board meeting leading with the airport kiosk sprinkled near CHAIRs filled with huMANs awaiting the next flight.


let's say "pandemic" in unison and then make a point. The clue is out and it makes a point.

  • The 777X will save Boeing
  • the 737 Max is going to fly off the shelf in 2020
  • Boeing's corporation is run by idiots where employees suffer the executive malaise.


Executive Malaise and Fatigue:

fatigue often occurs along with malaise. When experiencing malaise, you will often also feel exhausted or lethargic in addition to a generalized feeling of being unwell.

Like malaise, fatigue has a large number of possible explanations. It can be due to lifestyle factors, illnesses, and certain medications.

Monday, June 15, 2020

IF I WERE BOEING'S CEO

The order book for Boeing is about to turn a corner. It took on 9 new orders during May. It shipped 4 freighters to its customer when for many months it was in a nosedive on both sides of its accounting book revenue and payables. Making Boeing a smaller Entity                              
       Alfred E Newman Chief Executive Organizer: 
                                Winging It
 
However, there is light at the end of the tunnel of an embattled balance sheet. Looking at declining orders resulting from 737 Max cancellations and a declining market place from over-all pandemic fear. Boeing shows a heartbeat at this time, with its paltry commercial airline results. 

Soon the 777X will come into its entry into service, and the 737 Max will begin its journey from the bottom of the mountain back to the top. The Covid-19 will be understood, and the market place will stabilize to the new normal meaning for "E(A)...ffective and Efficient for aerospace's world function. The Max will emerge as much as the 777X family of aircraft. Freight service is awakening the sleeping giant from a deep two-year slumber. 

Up first is the 737 Max. Even though it is a tired design from the 1960s and flawed design from its airplane balancing act. The first Max iteration to the Market-place stomps on all engineering sensibilities into a place where; "clean sheet" is the battle cry for corporate greed, "and not the Max" for a sensible market place tilt. Boeing must reorder its airplane line, not by corporate decree but by winning the battle of who has the best plan for any emerging Airline customer.

It's about your customers' BOEING.

Second, on the things-to-do list is the 777X.  Passenger and freight are a player's gambit. Boeing has to make an exceptional effort into its 777X frame, allowing airlines to battle rival transporters. Airbus must be always second to the trough of success. The 777X can carry 400 passengers and tons of freight having recombinations of passenger loads and freight loads for the same flight. It must swamp the market place with the 777XF first and continue as a 777-300-ER renewal secondly. But its entry into service is a simultaneous event for both passenger and freight.

In the end, the output of Max and 777X unifies the Boeing goals from all its types it makes. Including its Embr' through 777Xs.


Sunday, June 14, 2020

What's Next? F-51 Mustang II!


Long ago,  back in 1995, there was an F-22 idea. Now in 2020, there is a sixth Gen possibility because of the F-22, and F-35 Lightning II. The tale of the tape reports  there are 168 F-22 assigned to the military, one crashed and two in a storage status while having 13 USAF to play with if need be in storage. The total comes 185 (186 built) F-22's for the last 20 years. The F-35 Lightning II is a strong spin-off for the F-22 all-purpose warfighter. It gets its roots from the WWII P-38 Lightning which was unparalleled, during WWII. It chewed up the Pacific and then the German ground movement not prepared for defense from its own ME 109's. The P-38 was that significant.

Now we are the 6th generation threshold where CAD computers can tough it out with a new breed superseding the F-22. MY proposal is simple:


Build 300 F-51 Mustang II's for the USAF(200) and (Navy's 100) a few (?) with a lift mechanism for the UNSMC austere capability for its amphibious force offloading ships from the USS 6 America class Landing Ship Dock without an amphibious deck included. It would have the capability of the world's toughest fighter not unlike the F-22's own chops. Invisible to radar imaging and exceptional situational awareness and having extreme offensive capabilities when like to all other weapon systems in the battlespace. If a prototype was built now it would be just in time by 2030. Of course new engines!

Tuesday, June 9, 2020

Embraer and Boeing Still at It!

A deal or "redo” in April is still an aviation Item. It is reported Embraer will come to terms with Boeing for its "E" series of aircraft such as its E-172, CNBC: “Embraer Chief Executive Francisco Gomes Neto said it was still early to discuss such opportunities as the company is studying a new five-year plan. He added that partnerships could involve products, engineering, and production.” 

 • Brazilian planemaker Embraer said it expects to sign new strategic partnerships in the future. 

 • The announcement comes after Boeing abruptly canceled a deal in April to take over the company’s commercial jet division. 

 • Embraer Chief Executive Francisco Gomes Neto said it was still early to discuss such opportunities as the company is studying a new five-year plan. 

Motley Fool: 

 “Embraer was left at the altar by Boeing and is now attempting to find a new partner for that $4 billion deal. Triumph is attempting to shed poor-performing businesses after years of underwhelming results but faces uncertain demand for the remaining units it would like to sell. GE has cut its overall workforce by about 10%, but some bears argue the company's cash issues are even worse than investors realize.”

Sunday, June 7, 2020

When Customers Want A 777X going forward?

Boeing is stumped about who will buy the 777X going forward here are my candidates: 

 • Emerging new airlines 
 • Freight companies never considered 
 • Legacy airlines with long legs in place 
 • Expect a dozen 777X orders from emerging new Airlines like Vietnam's Bamboo 
 • Volga will order 6 and will go for the 777F 
 • American based airline who has not weighed-in like United or Delta are 6 hanging orders at this time. 
• Then 2024 is a fleet renewal for the 777-300-ER for a total 0f 20 units in play as an estimation

The A-380 Died When Travel Itself Was Not The Point

The A-380 was a marvelous concept and a technological feat only scouted by the 747 lines of aircraft.  However, the 747 had a long run before the A-380 showed up and a point to point model for travel was "what people wanted". The beach chair instead of the A-380 seat chair. The A380 was not the vacation but the destination came back into vogue. The long airport lines, customs, or inspection was no longer what passengers wanted. The passengers wanted about 300 in line acknowledging time was money more than a crowd going for the same beach for which an A-380 could land.


In other words, the real estate did not grow in Martinique so it could allow a bigger crowd to begin its vacation from the opposite departure gate before embarking to paradise. The vacation starts at the beach, and not at the jetway. People's vacation starts with a brochure not the airplane seats for 500 people at a crowded airport! The A-380 was a bad idea for people wanting to escape each year. It was a bad idea if conducting business from a budget account of $19.99 beach towels or toilet paper. It was a bad idea sleeping in first-class when a passenger had a Swiss alps lodge awaiting a long winter's nap just two hours away.


The A-380 was a bad idea period. Economy for the masses once a day didn't cut it for the profit line when filling up the A-380 with Jet-A. A smaller jumbo could in effect get a passenger to its destination to a business or vacation destination while not trying to make a journey as part of the vacation.


Saturday, June 6, 2020

Here comes Change From A Boeing Perspective

Harold.Net Article:


The detail on how Boeing resold the Volga airplanes is contained in a written declaration to the court by Maria Akiyama, a Boeing Commercial Airplanes director who was Volga’s principal contact on the contracts.

  • On May 4, Boeing “finalized the resale of the 747-8F airplane Volga refused and has scheduled delivery of the plane to Customer A,” Akiyama states.

  • Customer A is likely UPS, which is the only remaining airline with 747-8s on order, and would likely be willing to take Volga’s remaining order for three more 747-8s if the Russians walk away.

  • The court filings also include an April 2 purchase agreement with another unnamed airline, Customer B, to purchase two of the three 777Fs originally meant for the Volga.

  • The agreement outlines a series of “credit memos” for the two 777Fs, with all financial details redacted, that likely stipulate the discounts Boeing is providing. And an additional memo makes clear the deal is conditional on an agreement to purchase multiple Boeing models.

  • “In recognition of Customer’s partnership with Boeing as a 777 and 787 customer in [REDACTED], Boeing will issue to Customer a multi-model aircraft credit memorandum in the amount of [REDACTED], contingent on Customer executing definitive agreements to purchase (i) Model 777-9 aircraft and (ii) additional Model 787 aircraft no later than June 30, 2020.”

  • The 777-9 is the first version of the new 777X, which began flight tests in January.

  • There are a limited number of potential airline customers that fit the above details. The latest issue of Cargo Facts, an air freight trade publication, speculates that Customer B is most likely either All Nippon Airways (ANA) of Japan, EVA Air of Taiwan, or one of the large Chinese state airlines.

  • Boeing declined to comment on sales discussions with customers.

The 777X Is Not A Bad Idea

The newly minted 777X was rolled out in the midst of the COVID-19 debacle. So panic-stricken food stampers don't want to fill its seats but the affluent will come anyways since they believe, "if it is built they will come" frame of mind since they own a cabin in Wyoming anyways and they are not the problem. The homeless are the problem! humankind is pathetic as shopping carts filled will toilet paper make people somehow safe!

Come on people, I overestimated how panic can drive industry from toilet paper to the 777X range of technology for people who have proven its humanity to humanity. I can't buy Epsom salts for my bath but I can buy a ticket to Singapore on a 777X during 2021 with the affluent sitting feet away near the front door of that aircraft. 

It somehow has better toilet paper in the first class/Business section where the premium economy gets junior mints for its trouble of going for $100 less than the pointy end of the airplane. Somehow we are all safer paying less for more in an 8,000-mile airplane riding on the same air the passengers all breathe.

The 777X doesn't stop Covid-19 but it does get you to Switzerland's ski slopes and stows your equipment of furs and skies near an airport in Pasadena, CA. Isn't the human race grand when it storms the airport gate with a roll of toilet paper? Idiots! I want my Epsom salts and candles for the bath you are getting when spending money from someone working to make you rich.

Friday, June 5, 2020

The 777X Full Circle

It is time to go full circle with the 777X Back in 2012 I started with: 


It was December 30, 2012, almost eight years ago I appreciated the Boeing 777  from this posting blog site. It was the beginning of this blog. And now we have the 777X mega bird going through test flights, with everything 787 at its fingertips for its parts bin, plus a wider cabin than the Airbus XWB A350 family of Airbus aircraft. Link-back above to gain an appreciation for 2012 renderings and data with the new 777X which is longer and wider than that first summary report for the 777-300-ER offered in late 2012.

Notice the 2012 777X had no folding wings but had everything else in the size constraints. Shuttle little changes have made the 777X much improved since 2012's estimations. Dig into the 2012 blog article and know that the 777X is going to rock the aviation world opposite of what COVID-19 has done to it.

Tuesday, June 2, 2020

Oblige Boeing!

Qatar is demanding Boeing and Airbus to Oblige and remix its order with either maker and both makers are dithering with that consideration. The first maker to blink wins in this case, as the Boeing 777X program is at stake for Boeing and the A350-1000 is the potential loser after all votes are counted for new orders.

I Told you so Link

Boeing is well-positioned for talks as its 777X program is several years out before the first delivery of its 777X  can occur. Boeing must extend and offer further out for its 777X to 2024 which it should easily be able to do going forward. Having a robust order book is more important at this point in time rather than having itself a "Boeing" marketing pride moment.

Face it, Boeing, you have been played by COVID-19 and was burnt. You are another victim of the invisible enemy. You must regroup and face reality by starting with new orders compliant with its customer's needs for success. That is to say, that is your source for success is "customer's success". Sell a new or muted order number to Qatar, as Al Baker, who has recognized for itself without dithering or hassles from the old status book it must abandon in face of this crisis. Take your hits now and move forward as more hits are on the way!


The new norm is taking or acquiring what's available and making wise decisions. The acquisition process has new rules and it changes daily! Be ready for what's available or possible in "reality" with your prime customers like Qatar. Firm an order with Covid-19 outliers. 

Boeing should hope for 10 777X ordered with an option for 40 more over the next five years aligning a possible future. Instead of demanding 40 firm 777X orders with 10 options, while hoping for a world-beating order book that will be wrought with customer risks. 

Advertise this approach while partnering with your aviation customers. The world will want a Boeing product more than Airbus because of these philosophically embedded approaches to the current reality. High ground is the key ground until Covid-19 ceases to exist.





Monday, June 1, 2020

Bigger, Wider, and Longer Is Out,The 787 Is In

Where does that leave the A350? Not in the primary order book for airlines. The 777X, 747, and A-380 are all in the infirmary status where the A-380 became terminal. The 787-8 order book may have a resurgence during these troubled times of pandemic. Fill seats is the 787's strength while flying to the far reaches of the globe. A 240 seat 787-8 is what the aviation doctor ordered, not the 300 seats A-350 type.


Look to see the next big order being consumed by the airlines ordering the 787 and not the A-350. Its lower risk and higher ROE using the 787 machines is better than the A-350 which has a higher risk basis than the 787.

Thursday, May 28, 2020

Trying new google blogger out

Blogger activates on the laptop by using the Blogger tab at the top. 


"Winging It" Tab on the top line header.

Orange +  sign starts blank sheet.

> publish

Eye+  preview or create  posting activator

Disk symbol save


Wednesday, May 27, 2020

Let's Not Forget Ryan Air 200 seat 737 Max 200

The airplane that got away did not getaway. Boeing is building a Max 200 for Ryan Air by the hundreds as soon as Boeing starts-up it 737 Max production program. The 2020 count should be 55 units in 2020 when there is none to date. 125 are scheduled going forward but what if this is Boeing's answer to COVID-19. Maybe it is having 200 seats on a 737 is the answer as airlines reconfigure its alignments from the threat of this insidious virus.


Galley changed, and bathrooms adjusted, but people going from LA to NYC remains efficient and money is made. The Max 200 is the engine that could of, should of, and would of at this time. Dam first class and full airplanes ahead as Covid-19 die into the history of the aviation market place.


Tuesday, May 26, 2020

The Chapter 11 Stopwatch

LATAM group filed chapter eleven bankruptcy today. That is to say, it gets some protection from its old failing business model assuring a newly reorganized business model during the COVID-19 crises stays viable. Chapter 7 US Bankruptcy is a forced sell-off protection of assets against overwhelming debt on the balance sheet, Chapter eleven is more directed towards an organizational reorganization of a company's operations by eliminating debt through sell-offs. Well, LATAM just proposed to the US Chapter 11 bankruptcy law today, as it attempts to protect it from failure as a company. Counting 19 leased aircraft would be returned immediately. Mostly the Airbus types for 15 and 4 Boeing 787 types going back to the lessor. The bleeding has just begun. Airbus and Boeing's product is being sent to the bench until COVID-19 is solved. A sell-off of owned airframes could follow pending economic realities.



"However, the company, carrying a Zacks Rank #3 (Hold), felt the bankruptcy protection route would be the best option for a turnaround. Under Chapter 11 protection, the airline’s management team will remain intact. The provisions of bankruptcy protection will help in reducing disruptions to the carrier’s operations while protecting the interests of shareholders as its balance sheet is restructured to fit the present demand scenario.
 
LATAM Airlines, which competes with the likes of Copa Holdings CPA in the Latin American aviation space, secured funding from its shareholders, including two of its largest — the Cueto and Amaro families, and Qatar Airways — to provide up to $900 million in debtor-in-possession financing. Major U.S. carrier Delta Air Lines DAL also has a 20% stake in LATAM Airlines. Notably, LATAM Airlines has approximately $1.3 billion in cash on hand. Both Copa Holdings and Delta Air Lines carry a Zacks Rank #3.


LATAM Airlines, which reduced capacity by 95% in April and May due to the drop in demand, so far has not received government support. Presently, the carrier and its affiliates are in talks with the governments of Chile, Brazil, Colombia, and Peru for additional financial aid.
Apart from LATAM Airlines, Colombian airline Avianca Holdings AVH, carrying a Zacks Rank #2 (Buy), filed for bankruptcy protection earlier in the month due to demand slump and high debt burden. You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.


Shares of LATAM Airlines have plunged more than 68% since the beginning of February due to coronavirus-led travel demand woes. The industry has declined by 54.1% in the period.



It stands to reason both Airbus and Boeing are in the Laurel and Hardy days of transportation for a new and advanced 757 offering or A-321 parry. Airbus has nothing announced for its case but is working big on a new line-up soon as its custom, and Boeing will go big using its off-the-shelf technology it holds as a life vest during storms. Airbus is ready to send forward its C-series it had bought from Bombardier.


Commercial Aviation is in a "Sea Change" today and it will spool up with a convenient solution using fewer model types having more effectiveness through seats and efficiency. In other words, it will mitigate risks with sweet spot aircraft they were trending towards anyways with right sight efficiency and purpose. A prediction is single-aisle 757's, which will go 180 seats and a 4,000-mile range. and an A-321 doing the same as a new 757. A New 767 is in play using 787-300 standards competing with the A-330 NEO but just nipping at the A-330-NEO edges of range and seats. That would be 240 seats and 5,000 miles.
Gone would be the 737's 50-year-old concept.

I was thinking back in 2012 re-do

Monday, May 25, 2020

Boeing's Resurgance

Amid 737 Crisis, COVID-19, and bungling the product line in such a disfigured manner, Boeing has squandered its lead over Airbus. One can only think amateurs are running the show in some kind maniacal self -promoting manner. If I were president of BA stock, I would hire a psychiatrist first, then an engineer from some American aviation engineering college secondly. It would be a more effective and efficient Idea than what the Boeing Boondoggle is doing now. Come on now boys make some money from the common sense venue at the next trade show

Sunday, May 24, 2020

LOOKING BACK 6 YEARS ON THE A-380

Emirates could be Last Dog A-380 Standing But biggest 777X Holder

Since the pandemic arrival, some airlines have stored their A-380 fleet or returning the A-380 to its lessors. Emirates has the world's largest fleet having 115 units. You could say it's the order that built the A-380. 


Emirates has not announced a fleet reshuffling as demand on the A-380 will increase each time an airline scrubs out its own A-380. Emirates is well positioned with its A-380 during the next 3 years because the A-380 market is dying. The result will be the same with a question, will the A-380 used market emerge?


With the customer love about the superjumbo, Airbus can't or isn't at this time able to revive the concept, and Boeing is offering a niche blaster with its 777X's. Even though Boeing's 777X order book looks stalled and looks anemic, the 777X is a follow-on of the ever-popular 777-300ER. Once Emirates keeps its A380 fleet intact at around 115 units Boeing will sell 777X in onesie and twosies per airshow. The 777X order book will grow because that 777 niches will be exposed from the A-380 death-wake with a very capable aircraft. It takes a long-time to expend the 777-ER so airline needs a backfill and that is the 777X but at a higher price which will cause the airline to run to ground any of its 777-300ER's on inventory before ordering a replacement aircraft.


Emirates again can again wait a while before contemplating fleet renewal aspirations for the right price and time for the super Jumbo niche. Ten years into the is a safe time subset for Emirates to play with its fleet cards. An additional 777X order will come at the five-year mark as the A-380 handwriting on the wall turns into a Boeing order voucher/contract for 40 777X's.


Can Boeing wait for this opportunity to unfold? Yes it can! The order unfolding will occur from customer pressure. Emirates and Etihad. Etihad has already booked 25 and Emirates 115. The North American group is keeping its powder dry until after the first 777X delivery is completed and several years of operation are in the books. During 2024 the predictive number for the 777X is 60 777X's ordered for the year from various customers.


Thursday, May 21, 2020

Word of The Year: "Simplify"

Yes, Air France has lost its way and hit its simplified lever by getting rid of and while again permanently, its A380 birds today. It leased five then owned five A-380's now they will have none in operation. The 787 and A-350 are its next big people movers on deck to make Air France's bottom line work. Farewell, to the A380, it has started its demise. Next up to announce the closure of its A-380 aspiration is Emirates' enormous A-380 fleet.

Air France A380 Engine Components Recovered - SamChui.com

Friday, May 15, 2020

US/SCS action coming by June 2020

The chips are on the table and the winning hand is dealt, the US will expel China from its sea.

Wednesday, May 13, 2020

The Max 737 and Corona Virus

When will Boeing make orders again with the 737 Max?

First, there are two Max crashes from its new Boeing 737 Max. Then there was found faulty assumption for the MCAS system compensating the Max 737 configured design for plane balance (hence engine too far forward of central balance point). MCAS forced the nose down then up as they were headed into the surface. Boeing had one sensor outfitted for handling characteristic augmentation of flight control, for which pilots were not aware of at the time of crashes. Finally, there was COVID -19 pandemic were airlines stopped ordering for fleet expansion events in a two-year period as the world shut down travel. Boeing was gobbed smacked!

But is Max a good airplane? Yes! It is when it is ready for a sale. Boeing must abandon the 737 concepts to have a chance. It must come out with an NMA, bridging the 737 gaps between the 737, NMA, and 787-800. It would beat the A321-A330 NEO competition with Airbus. That is the Boeing dilemma at this time. No market with current line-up and no money to risk a fight against Airbus but there is hope going forward. Boeing has the technology, it can apply to regain the ground it lost in the above-mentioned set backs. 

It will roll out in 2025 with a type of aircraft called the NMA Max 797 announcement for a dual aisle multi-role aircraft for the smaller of its line of aircraft. Dual aisle-duel engine 180-240 seat NMA landing in Billings, Montana, or having a Las Vegas, Nevada range of 5,000 miles, in all directions. Good-bye, 737 Max, Hello NMA 797.

Sunday, April 26, 2020

Boeing Wants Embraer, But at a Lower Cost Than $4.2 Billion

A financially wounded Boeing can't afford a $4.2 billion dollar purchase for Embraer commercial single-aisle airplane division. It can't even afford a 737 Max investment at this time. So it canceled the Embraer deal entirely hoping for a cheaper offer for its acquisition of an Embraer merger. The cancelation is not unexpected at this time until it has a stronger cash position in two years. It's the 737 Max on life support while Embraer waits its turn in the big aviation market.

Embraer ditherings

Boeing will invent its offering to its customers during the next approach. Embraer product development will be in line for the Boeing introduction by 2024. The 737 families will be replaced by its NMA line and Embraer will reconfigure Boeing's single-aisle line-up. Dropping Embraer now signals a change in tactics during the current aviation disruption. Just wait twelve more months and what a year a difference makes in aviation.

Boeing will buy Embraer for $3.? Billion in the next twelve months.

Friday, April 3, 2020

Just Good Enough

Is a long-held corporate philosophy trickling down to managers on the production floor? "Just Good Enough" (JGE), a mere expression of not doing anything more than what you can get away with  Or in management world float with JGE until the Golden parachute arrives off the FedEx truck. Boeing is now trying to sell airplanes using the "JGE" theme causing death and destruction on Boeing's own account with its two crashing 737 Max that wasn't good enough to fly. Hence, the Boeing fall from aviation's greats is wearing the corporation into oblivion and beyond.

The opinion today is a hopeless contribution to how JGE will not raise Boeing but ho.w Boeing can recover without a JGE component in its bag of trick. Boeing must:

JGE leads the way to decision making that chalk is better than ink when writing a dictionary because chalk is cheaper and it can be done so let's make more money using chalk. Chalk is Just Good Enough! and... so forth. Boeing has trapped itself with JGE and now the very stockholder Boeing has patronized with chalk will soon die by 2025 unless it does some high-quality stuff in the next five years. 

1. Make an honest product
2. Start with a clean sheet medium jet
3. Re-inventing is a no-go! No adding of flight characteristics augmentations without pilot knowledge.


Making the 737-Max with just one MCAS sensor or the angle of attack adjusting computer is JGE nonsense. Scrape the Max go clean sheet is step one.

Build a small but big dual aisle replacing the Max/737. this will take ten years from today to do this, in fact, the shadow of Boeing is the new company mantra. We are small but bigger than the other "guy". What's wrong with a small twin with seven across seating, demand a pitch limiting law which contains airline companies to certain dimensions. The rule would require airlines having a seat pitch of 31" and a seat width of 18".

Just good enough must go before it can win again.



Saturday, March 14, 2020

The Shoot Down Of The F-35 By Technology

Unmanned fighter jets are Gen 6. The F-35* is Gen 5. It's no more than a trillion-dollar petri dish for the next generation war machine. This testing lab is building anything starting with the letters MQ. Without a pilot, all the electronics that support a human in the cockpit can be replaced by a warehouse located at area 51 talking to satellites and shooting at gen 5 and six or more such generational numbers coming from foreign powers. By 2040, the US airforce will consist of nerds in a box throughout the globe.

The MQ-25 is the first example of an Airforce Sea Change for moving pilots to an aircraft carrier into an onboard electronic room and launching the MQ-25 off its decks.

 
The MQ -FA is just a drafting board away from an aircraft carrier as those ships have serious space problems and an FA type drone would mitigate that problem. 

Step 2. Autonomous Wingman (by 2030)
See the source image

and... X47-B fighter already tested in the last 10 years

 Step three is here and in the video, it proves just a matter of execution

Friday, March 13, 2020

Boeing 737 Max Strategy

Boeing should not treat the 737 Max as a business as a usual sequel but rebuild public confidence as its main talking point, Boeing must make the case that the 737 Max has become the safest airplane in the world, a passenger could board. In other words, "If you won't fly on the Max, then don't fly on a NEO.

These points are Boeing's talking points for its customers.

  • FEAR is demonstrated at a large theatre with a thousand people enjoying the show when someone shouts out, "fire"!
  • Boeing has tackled the topic by presenting it as a sea change to the aviation world for the last 75 years.
  • The 737 MAX is not an airplane problem but a human problem. Valid aviation procedures were ignored for gaining a better aviation position in the world when it concerned the 737 Max.


Boeing's commercial appeal should address all people who someday have the opportunity to fly on a Boeing. Innovate Safely is the Keyword to its people.

Saturday, March 7, 2020

Two Ply Toilet Paper Beats Corona Virus COVID-19

Let's take the COSTCO cure and buy 20 bundles of toilet paper per person. I ask why with one Costco customer and they succinctly said," I dunno". It was just short of a brain fart on coupons. I understand Purell run, face masks and rubber gloves et al, but not a toilet paper run!!! So I did research on Novel Corona Virus and a toilet paper cure. I found that 80,000 people caught Covid-19 in China didn't use toilet paper. Purell is made in HK or South Korea, Face mask prevents pollution on the lungs in China. China has a plan for economic recovery and its toilet paper by the bundle. You go USA and pull China out of the economic doldrums using the COSTCO plan. Coupons have a value and its found at the toilet paper. China Offers Strict Terms on Consumer Obsessions (Costco, toilet paper).

Thursday, February 27, 2020

America is Not Wired For Democratic Socialism

In a perfect world. In fact, all socialized/communistic countries have failed to grow its promise of perfection when all its citizens are pounded down to ground level and the select few rises above the dust.

To promote a socialist bent in this nation is a signal that this republic is extinct. People's rules guide each and every citizen on a value system. This election year, 2020, has reared its ugly head up suggesting socialism as the answer when measured against true Replic's democracy. PEOPLE vote for freedom and not for something you can't do for your self during the 2020 election this coming November.

Tuesday, February 25, 2020

Monday, February 24, 2020

The Return Of The Max

The much beleaguered 737 Max has cost Boeing time and money. At this time, it would be best to start with a clean sheet design for the whole of Boeing's family of aircraft. Starting with an NMA (clean-sheet design), then 787 and finally the 777X. Since Boeing has dived back from an NMA design to say it's back to the drawing board. It tells me Boeing has shifted to a long-overdue strategy of competing with Airbus rather than giving it the cold shoulder of industrial might.

Boeing is going back to its database to find a solution to its main drag, the 737 Max. Boeing will come up with a logical business decision. Doing a model that uses its all-new library of technology and build a span over the A-321 and A320 family of aircraft. That is a sensible corporate move. The 737 Max program was a "Bridge too Far". It put Boeing behind the count to Airbus' pitching. In order to get Boeing back in the game as a winner, it must plug in a model which will remake the single-aisle concept all together seven years ahead of this moment.

Boeing has to develop for the future on the QT. The 737 won't go past 2027 as a viable aircraft it must now go clean sheet to answer all of Boeing's corners it found itself in. The 737 was designed for the 1960's airport. Fifty years later it needs an NMA that goes from Seattle to Denver or Missoula to Las Vegas holding above 175 passengers. Embraer is the new Single Aisle concept and the NMA is Boeing's entry into service up to five thousand miles or 270 people. That is why Boeing has hinted at a new clean-sheet design. It's going to stuff the NMA with all new technology for an airframe that will be in the market place for the next 50 years as the 737 has served the last 50 years. Boeing bought Embraer commercial aircraft to kill the 737 from its own manufacturing line. Boeing was sloppy with its intent and now it is paying a big price.

However, Boeing is going back behind the curtain and will announce what its sea change is going to be to the aviation world by 2021.

Tuesday, February 18, 2020

Bamboo Ponders The 7779X For a Dozen

Is this the hammer on the 777X contained on this blog with so many 777X features to write about? 

Yeah! 

Everything else is abysmal and the 777X will change the world to boot. Say what you will, about an A-350  and called then call the 777X a "crazy 8". Put another 50 seats in it and call it "9 Lives". The ultimate moneymaker is in flight testing mode. The 787 made the 777X possible with carbon fiber 235' wings and dimmable extra-large windows and wide -bogy smugness. Those who always "want fries with that" will get a comfortable seat on a Hong Kong express. Boeing has leaped frog its main competitor, Airbus. 

The 777X will exceed anything called A-350 or A-380. The orders will start at the next airshow which happens to be at Farnborough, Great Britain.  A decent place for announcing deals from cruisers of the aviation world. "Damn the GE's engines and flank speed ahead." 

Make your own short-list below of where and the aviation cruiser order.


  • Bamboo Airlines: Done (12 777 9X orders Farnborough) 
  • Singapore Airlines: ( 20 777X's 6 8X and 14 9X) 
  • ANA ( 6, 777-9X)
  • United Airlines (12 777-9X)
  • New Zealand Air (4, 7778X) 

Turkish Airlines ( 4,777 8X and 6 777 9X) 

Total Farnborough book 78 777X's

Saturday, February 15, 2020

Has Boeing Become An Aviation Pariah?

Pariah, a word denoting something or someone who is looked down upon. Boeing is getting a skittish response in the world of aviation for any of its products not just because of the Max 737 failure but for its trust with customers. Whether or not this is fair remains to be seen! But Boeing has a mountain to climb and it cannot play with all its tools it has because of the corporate culture it has embedded into its thinking. A culture that acts upon so-called stockholder value. A stockholder doesn't know how to build an airplane but Boeing is losing stock value as it managers play to those who must hire gardeners to mow there own lawns let alone set timers on for lawn sprinkler systems.

The world has taken note of the stockholder's inability to move Boeing in the correct direction. Boeing looks to cheapen its product to please its investors and not the passenger and there you have the Max crash problem that Boeing brought upon themselves. Build it cheaper and investors will come. Now you have none ordering Boeing airplanes during 2019. The 777X is struggling as well as the 787 not receiving orders. Interest in Boeing products has bottomed, The Max Crash is the tip of the corporate iceberg. Harvard business school grads make poor airplane builders but they are great at making money on the cheap.

Too many business school grads have turned the world of Boeing customers away from Boeing's product. Those who remain at Boeing and control its culture will drive the airplane into the ground because they are not a culture of flying but of profits. Boeing can make and turn to have greater trust with its potential customers if it returns to building safe and solid airplanes for its customers and by demonstrating that they are a capable airplane company.  They must leave the building of aircraft to its experts and not its bean counters. Yes, bean counters are needed but not in the R&D or production process.

Saturday, February 8, 2020

I was Thinking Back In 2012

Back on Sunday, December 30, 2012, Winging It knew what was coming from Boeing's wide-bodied aircraft. For a historical perspective click on the link below.