United Airlines Lines Up Its 787

United's own market strategy shows on its sleeve at a Texas BBQ. The airline bottom line is a 787 fleet. The metaphor spells Boeing equipment. Other airlines may seek a market strategy with a style and substance of mixed fleets. Delta is a good comparison with United Airlines as it uses multiples of Airbus product along with some Boeing sprinkled in. Delta seems to play the market and United seeks a Blue chip investing with Boeing as shown below.

Left to Right United's 787-10, 787-9 and 787-8. Photo Credit: United Airlines

The Boeing approximately recapped*

Airbus Product    170
Boeing Product   600
787 grouping       40
Fleet size           771

Important Boeing consideration is the preponderance of 737 and Boeing widebody in its fleet. Renewal skews towards Boeing product.

Delta:
Airbus Product:  241
Boeing Product: 514
A350 grouping:   11
(other MD)        123
Fleet Size:         878

An important consideration, Delta is in a flexible situation for either Airbus or Boeing fleet renewal it is rumored that Delta would like to be the 797 Launch customer. A truly plausible assumption at this point.

*planespotter data