Monday, June 19, 2017

Best Boeing Deal of The Day at Paris

Ever heard of Monarch Airlines? It acted on no impulse and filled an order for 15 Max 737's. The importance of this deal is not lost on Boeing strategist. This was once an Airbus customer and now it is a Boeing customer primarily ordering the Max for its operations in travel.

ATW quotes:

"UK leisure carrier Monarch Airlines has firmed options on a further 15 Boeing 737 MAX 8s, valued at $1.7 billion at current list prices, and signed a support joint venture with Boeing."

Monarch is transitioning from an Airbus to a Boeing fleet, which should be completed by the end of 2022.
“It is a rare transition to go entirely from one manufacturer to another and we are pleased with how it is moving. We already have NGs operating. We are very happy with our early sight of the aircraft and are in the process of getting them into the air. As a customer, it has been seamless,” Monarch CEO Andrew Swaffield said.
“The decision to exercise our option for an additional 15 737 MAX 8 aircraft is a clear illustration of confidence in Monarch’s future success.”
A rare but important aviation transaction when a customer switches out its fleet to another framer than what it had historically had done. With a prior 30 ordered Max 737's and now the 15 options firmed, Monarch has completed a goal of the initial signing order. Bragging rights here goes to Boeing. Even if no one has heard of "Monarch" its remains a major turn of events in the airplane wars.