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Wednesday, September 4, 2019

Boeing's Ambitions Flies South During Its Winter

The 777X was supposed to have first flight in the fall of 2018. It is now a year late and no sign of a 777X first flight. The Max was to be long in service it still remains grounded! The result is a massive shift in Boeing resources and extending schedules further into the future. Result is customers grow impatience and must be motivated to hang-in there thinking kindly of Boeing's reputation and promise. Has Boeing out flown it technology, thus causing a corporate meltdown? "Ah, Yes", so says the industry.

Being a Boeing fan is tough to do today but the horizon is beginning to arrive as a morning dew refreshes the grass. The 777X will have its giant GE 9X sooner rather than later. The extra time on the 777X will make it a great airplane and no one will easily touch its over-all performance. The fewer heads working on the project than earlier in its progression has allowed order to return to the reality of building something totally new. The Max is a cooperate correction as it dumps all its Golden Parachutist out the building who lead the charge for having more with less and equaling a Puget Sound retreat and BBQ pit overlooking the sound.

The Max must be replaced with a clean sheet single -aisle starting yesterday. The resource scramble must end and putting out the 777X is job 1.

Boeing is suffering from a glutinous corporate addiction of making more with less when abandoning "the more" when ambitions has always worked well and now the middle of corporate hierarchy has trapped itself in its own puke on the less, (Max). The whole mess affects everything, resources, investing and competition. Boeing is in a fight for its corporate life and should act accordingly and abandon traditional corporate smugness during its operation for the next ten years.

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